FOR IMMEDIATE RELEASE: August 20, 2025 

MEDIA CONTACT: Candi Briley, (605) 353-7340 

 

Day Sponsors Offer Special Activities at the South Dakota State Fair 

 

HURON, S.D. – Thanks to the generous support of daily sponsors, the State Fair offers promotional days throughout the 2025 South Dakota State Fair. Each day offers different activities and giveaways for fairgoers to enjoy. 

 

Wednesday, Aug. 27 is Channel Seeds Opening Day. It will be a full day of activities for fairgoers filled with shows, exhibits, food, and fun. The carnival opens at 3 p.m., and all rides are $2 each.  

 

Thursday, Aug. 28 celebrates 26 years of partnership with Value Added Ag Center, where attendees can learn about the benefits of value-added agriculture in South Dakota. Fairgoers will discover exciting products and connect directly with the farmers, ranchers, and specialty producers who are transforming raw agricultural goods into new value-added opportunities. Attendees can also network with representatives from federal, state, and local agencies and associations that support South Dakota agriculture. Throughout the day, enjoy engaging spotlight talks and delicious local food demonstrations, and be sure to stop by for our always-popular annual ice cream social! 

 

Friday, Aug. 29 is Olympic Motors Day. Make sure to stop by Olympic Motors (formerly Prostrollo Motors) on East Highway 14 in Huron to pick up a coupon for $2 off daily gate admission at the State Fair. At the fair, stop by the Olympic Motors Building to learn about year-end discounts and sign up for a chance to win the “Best Seats in the House” at the Friday, Saturday, and Sunday shows in the Grandstand. There will also be special door prize drawings from Olympic Motors during the fair and free ice water available all day. 

 

Saturday, Aug. 30 is South Dakota Farmers Union Day. South Dakota Farmers Union hosts events throughout the day celebrating the family farmers, ranchers, and rural communities from across the state. Highlighting the day of activities is the annual Farmer’s Share Luncheon (limited number of meals available) located in the tent near the Freedom stage from 11:30 a.m. to 12:30 p.m. In comparison to the $16 value of the meal, attendees will pay just $0.52 for the meal, which show cases the farmer’s share on retail food dollars. 

 

Events at the NorthWestern Energy Freedom Stage kick off at 1 p.m.; listen in on the panel discussion titled “Who Pays the Bill? South Dakota's Property Tax Crossroads,” followed by the Farm Safety FFA Quiz Bowl Championship. The Farm Safety Quiz Bowl is designed as a fun way to teach high school students about safety on the farm or ranch. Farmers Union will also display their interactive Farm Safety Trailer on Third Street in front of the Dakotaland Museum. The trailer gives visitors the opportunity to learn farm about safety with power take offs, grain bins, down power lines, and ATV simulator demonstrations at 11 a.m., 2 p.m., and 4 p.m. each day. 

  

Sunday, Aug. 31 is Red, White, & You Day! In celebration of kicking off America’s 250th birthday, join us for Red, White, & You Day at the South Dakota State Fair! Wear your boldest red, brightest white, and bluest blue to help us celebrate America250 and honor our nation’s past, present, and future. Show your spirit and get rewarded! Everyone who dresses for the theme will be entered into a special prize drawing—you could walk away with something great just for showing your patriotic pride! 

 

Make the most of the day with special America250-themed events like America’s Ag-mazing Race and the Great Patriotic Animal Calling Contest—fun for all ages and full of laughs! 

 

Monday, Sept. 1 is a day to stock the shelves and pay it forward. Businesses have generously banded together to sponsor gate admission passes for those in need and to randomly hand out at the gate admission entrances!  You could be the lucky recipient of a ‘Pay it Forward’ pass as you enter the gates on Monday! Enjoy the fair for FREE after 3 pm! 

 

To help ‘Stock the Shelves,’ bring a non-perishable item to any admission gate between 7 a.m. and 11 a.m. and receive $2 off gate admission! Limit one food item per admission. 

 

The 2025 South Dakota State Fair will run from Wednesday, August 27, through Monday, September 1. For more information on State Fair events, contact the Fair office at 800-529-0900, visit www.sdstatefair.com or find them on Facebook, Instagram and X. 

 

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